Fresh Opportunities

Share Button
FOCUS ON FRANCHISING: FRESH HEALTHY VENDING

The future of workplace wellness lends a franchise opportunity of which to take a closer look.

For many, the topic of workplace wellness is more of a discussion to be had from an internal standpoint, between HR and the executive team, and is a dialogue happening more and more as employee wellness increasingly becomes a top priority for employers.

Several studies have demonstrated that high-performing organizations have engaged and motivated workers. Similar studies have also drawn a correlation between worker engagement and health. A healthy worker is more likely to be engaged and personally fulfilled.

But how does this newfound appreciation for employees’ health, give potential franchisees the opportunity to get in on this growing trend; one that is not going to slow down any time soon?

Enter Fresh Healthy Vending International, Inc. (OTC Markets: VEND), North America’s leading healthy vending franchisor, to the equation. As the pioneer of the healthy vending movement, Fresh Healthy Vending continues to provide new and innovative options to its franchise network, offering current and new franchisees opportunities to excel with their businesses, like adding micro markets to their roster of healthy vending offerings.

Fresh Micro Markets offer an expanded selection of healthy snack, drink and meal options, sourced from local, fresh food chefs and caterers, including fresh fruit, salads, sandwiches, wraps, cold-pressed juices and more.

Ideal for companies with or without defined and implemented wellness programs, the unstaffed, fully automated store, stocked regularly with healthy snacks and complete meal options are customizable based on the company’s program and employee preferences.

As of today, the company is making its Fresh Micro Market (www.freshmicromarket.com) option available to all existing and future franchisees, via its Fresh Micro Market website adding to its healthy vending line of Combo and Touch machine options.

“This is a high growth, exciting but untapped industry segment for us and our franchisees,” explained Nick Yates, VP of corporate operations for Fresh Healthy Vending. “Our market and product research and due diligence review of third-party industry options, including a possible acquisition, led us to develop and manufacture the new proprietary micro markets that we are proud to introduce today. With the close collaboration of Reliable Contractors, Inc. and VirtueBuild, both of San Diego, we fine tuned the hardware components and powerful software features of our Fresh Micro Markets to present what in our view can become the segment leader that generates rapid market penetration and revenue growth for our franchisees and us.”

The self-checkout Fresh Micro Markets with cashless payment options (i.e. credit/debit card, prepaid market loyalty cards, Google e-wallet and e-commerce platforms) are most often installed in corporate locations, allowing for an in-house convenience store with no size restrictions on items sold and eliminating the possibility of products stuck in vending machines. In addition, Fresh Micro Markets allow for multiple product purchases in a single transaction.

The look and function of the Fresh Micro Market is unique to the current industry offerings and is in line with the future of American workplaces who are shifting to a more contemporary office environment and making employee benefits a top priority. It’s the ‘iPhone Era’ where everything must have both the clean and modern look, but with the simple-to-use features and high functionality to match.

Free for the locations, franchisees that buy into the Micro Market sector of Fresh Healthy Vending gain access to experts in the company’s product development, location procurement, technical support, franchise coaching, and franchisee mentor departments. Fresh Micro Markets parallel a retail store by offering extensive transactional data processing, including day-part metrics, business analytics and merchandising strategies, as well as Internet connectivity for open-system, electronic payment processing and transaction tracking.

“We expect that our Fresh Micro Markets will generate robust new interest that will drive revenue from franchise sales and growing royalties from product sales, will be a material contributor to the vending units we own directly and operate in Southern California,” said Yates. “The programs and structures we have created for franchisees to operate our Fresh Micro Markets take all the guesswork out of the equation, as we walk them through every step of the way and remain supportive throughout the lifetime of their business.”

For new and existing franchisees who purchase 10 to 30 units, Fresh Micro Markets cost $10,000 per machine, in addition to a $1,000 franchisee fee, per unit. A software maintenance fee and location procurement fee are built into the program as an optional add-on for franchisees.

Workplace wellness programs are here to stay. The economic reasons for having a wellness program are compelling to employers, as are the broader societal reasons.

About Fresh Healthy Vending:
Fresh Healthy Vending, based in San Diego, California, is North America’s leading healthy vending franchisor. Fresh Healthy Vending pioneered the concept of vending machines stocked with tried-and-tested fresh, healthy snack options and capitalizes on a growing market of health conscious consumers. The Company has appointed more than 230 franchisees throughout the United States, Canada, Puerto Rico and the Bahamas and actively looks to partner with like-minded entrepreneurs whom share its vision.

The Company offers three different vending options:
(i) the Healthy Vending Combo snack and drink machine,
(ii) the Healthy Vending Touch – a 46” 3D interactive touch screen vending machine, and
(iii) the Fresh Micro Market.

The Company has installed machines in more than 2,500 schools, universities, hospitals, community centers, military bases, airports, fitness facilities, YMCAs, libraries and many other locations.
Fresh Healthy Vending’s stock is traded through the OTC Markets, Symbol: VEND .

For more information on Fresh Healthy Vending, the Franchise Program, or to receive a free healthy vending machine in your school or business, visit www.freshvending.com or call toll free 888-902-7558.


Accreditations

International Franchising Association